A toast that becomes social investment
Just days before the opening of CasaCor Rio, a charity lunch at the Gávea Golf Club, in Rio de Janeiro's South Zone, brings guests together around a cause that goes far beyond decor and architecture.
The ticket costs R$1,200 and guarantees a seat at the table plus two tickets to visit the show. The gathering is scheduled for next Wednesday at 1 p.m.
Who benefits from the gathering
All the money raised will go to social projects focused on inclusion and income generation. In other words: what you pay for your meal also funds opportunities for those outside the traditional market circuit.
- Support for professional qualification initiatives
- Fostering the financial autonomy of communities
- Strengthening social inclusion projects
Three and a half decades of partnership
The lunch celebrates the 35 years of a partnership that links the staging of the show to an institution dedicated to social action. Over that period, the bond has become established as one of the most consistent vehicles for giving back to society within the event's calendar.
The choice of the Gávea Golf Club is no accident: the venue, a traditional fixture of Rio's landscape, serves as an informal prelude to the show, welcoming guests before the gates of CasaCor Rio open to the public.
From invitation to visit
In practice, the invitation works in two stages. First, the lunch, with its menu and conversations among architects, sponsors and supporters of the cause. Then, admission to CasaCor Rio, where the public discovers the spaces designed by leading professionals.
It is a way of turning a social gathering into a fundraising mechanism — a model that has become increasingly common behind the scenes of Brazil's major design and architecture events.
Why this matters
While CasaCor Rio showcases trends and solutions for living and gathering, the lunch is a reminder that the industry can also operate as an agent of transformation. The funds raised before the opening should bolster projects that, more often than not, depend on precisely this kind of support to keep going.
For the organizers, the expected result is twofold: to celebrate the history of the partnership and to expand the reach of the social actions it funds.